With most people now performing searches on smartphones and tablets as well as or instead of their PC/Laptop, having a website that works across multiple platforms is a must in 2015.
A ‘Responsive’ website means that is has been designed and coded so that the pages reformat to display all the content on whatever size device the users may be using. This is with a minimum of scrolling and panning to display the content.
Despite this fact, statistics show that less than 20% of websites have caught up with these changes in consumer behaviour. Therefore by having a responsive website, you will already be ahead of most of the competition.
If you’re not convinced already, here are 5 more reasons:
- Provides a better online user experience
- Use of smartphones/tablets will only increase.
- Google announced that having a responsive website will improve your SEO
- Increased load time on mobile devices
- Lower bounce rate